Pearl 1

Great presentation on presentations! 

Алексей Каптерев: презентации, которые что-то меняют

Alexei Kapterev talks about things that make great presentations.

1 Aim:

When the aim of your presentation is to inform somebody about something, more often than not you'll end up making people sleepy. Informing is a function of lectures or reports, NOT presentations!

What will serve as a good aim for any presentation is focus on what you want people to:

- understand;
- do;
- or change their opinion about something.

You don't need to inform; you have to burn.

2 Formula for a good presentation? 
Presentation = information + your personal attitude towards this information

(Logic on the left; emotions on the right)
















3 Order of asking questions:
1) Who?
2) To whom?
3) Why?
4) What?
5) How?

4 What a presentation is made of:
Story (exposition(story hero)+problem+solution(3-4 points)+conclusion) -> Slides -> Delivery

5 Do NOT start with Power Point
Power Point makes you think slides, confining you to stick to basic patterns of the presentation.
Better to use such programs as:
- Mind Manager
- FreeMind

6 You can't say EVERYTHING!
Say about 5% of the things you know

7 To make a good presentation, you need only one thought and a lot of discipline
If you do this, people start thinking about what you haven't said in your presentation. 
A presentation must contain only one simple idea; all the others should be deduced from it.

8 Take good images; draw if you can!

9 What's the aim of each slide?

10 Think through the design!


11 Make eye contact